How To List Your Products In Google Shopping?
Once you upload your products to Google Merchant Center, they are listed in Google Shopping Tab. You can add products to the Merchant Center by setting up a feed. Select a product from the dashboard of your Merchant Center account, select a product and then select the blue button to add one products each one.
Google Merchant Center is a cloud-based service within the Google Store that manages, distributes and synchronizes all information about your products at a single place across all Google services and interfaces. To sell your products as an organic list on Google Shopping, create a Google Merchant Center account, upload your image and description and use the product feed.
Once your products are in front of shoppers on Google Shopping, you can link to your Google AdWords account. With Google Merchant Center, Google re-collects your product information from Google Adwords so that consumers can see your products in shopping campaigns (we’ll get to that next). Once you have catalogued your products in the Merchant Center and exposed them to hundreds of millions of buyers, you can decide that you want to spend more money in paid advertisements (shopping ads) to promote your products in addition to free service.
If you want to appear in the free ads described above, you must first choose the program Surface by Google. If you don’t have a simple Google account (unless you already have Gmail or YouTube), you’ll need to create one before you can proceed.
Google says that merchants can opt for Google’s Surface program, which means that their free listings appear alongside other Google products in the area. The program is great if you have a physical store that sells the product you list.
For example, your product list can be displayed on various Google interfaces, including Google Images, Search and Shopping. If not, let’s look at the two ways your product listings can get to Google and how Google’s site crawlers can start showing them in search results. Current retailers who have their products in the Google Merchant Centre can include their products in free Google Shopping listings by choosing interfaces across Google and displaying the performance of the free listings on the Merchant Centre Performance tab.
To add a product to Google Shopping, you need to add a set of features to your product that permit it to integrate into Google Search and show the right properties. These properties are defined as part of the Google Product Feed specification you enter in ShopFactory or Marketeer using the Product Wizard.
Inclusion in normal search results gives you a better chance to shop at Google in a competitive environment. To indicate that the product is available for purchase on the Google Shopping tab, Google displays a shopping cart icon and a list of retailers participating in the Google Shopping Actions. The Shopping Actions program is available in the United States and France.
To expand your product list to the coveted position at the top of the Google Search Results Page, you need to connect your Google Merchant Center account to your AdWords account. If you run a successful paid shopping ad or a product ad, don’t worry, it’s an important feature of Google Shopping, which is a tab on the main search engine results page. When you use Google Search to search for a product, paid ads appear in the top Google Search Shopping results and you can tell the sponsor which day on the page is correct.
Google Shopping allows e-commerce sellers to sell their products through Google Search. Every day, hundreds of millions of people visit Google for their shopping needs, making Google’s Shopping Tab an attractive place for businesses to list their products. When customers search for Google products, Google Shopping listings are often the first thing they see.
Shoppers in the countries listed above will have a wider choice of products and more stores. Online retailers selling in these countries can increase the visibility of their products on Google for free or complement paid and ad-free offers.
If you have been reluctant to upload your entire product catalog to Google Shopping because you have to pay for it, now is a good time to list your products free and increase listings of high-margin products. Shopify has teamed up with Google to make it easier for merchants to synchronize, submit and optimize their products for a free listing across all Shopify and Google channels.
Google Shopping is a combination of several different services and destinations powered by a new platform: Google Merchant Center. Google combines product feeds from retailers, category pages, price comparisons and provides buyers with images of products and prices. In addition to millions of Google users, you can also tap Google’s location-based technology to lead online shoppers to your brick-and-mortar store and check inventory availability.
The new Google Merchant Center platform is a tool that allows sellers to upload catalogue and product data to Google. Google Shopping uses the uploaded product feed to index search results, and pulls feature images from the respective retail pages.
To achieve this, it is important to optimise your product image listing on your own website to promote on Google Shopping. Your product photos are an important part of your offer, because without them, buyers have to select another product before clicking on “buy.”.
The Data section is used to control how product information is used in advertising campaigns. The product feed is a table of data and information about your products that Google uses to build your listings and match them with relevant search queries. You can structure the data markup on your website so that your products appear on the Google interface and can participate in programs